4 ways to slash recruitment costs in the NHS

It’s estimated that the NHS spends over £3 billion on recruitment every year, with an average cost of £3,500 to recruit and onboard a single employee. In a system already facing financial pressures, optimising recruitment processes to reduce costs is a top priority.

Let’s delve deeper into proven strategies that can make NHS hiring more financially streamlined while ensuring the continued attraction of top talent.

 

  1. Confronting the reliance on agency staff

Excessive reliance on agency staff is a major driver of NHS hiring costs. Locum doctors, for example, can cost significantly more per hour than permanent NHS staff, and the long-term use of agencies inflates expenses.

One way to overcome this is by building a robust internal bank of temporary staff, which will offer a valuable alternative to agencies. Target a mix of flexible workers, returners to the profession, and recent retirees. This pool provides much-needed support without extreme agency fees.

Knowing where to look when hiring for a new, skill-specific position isn’t easy. Oleeo’s Talent Rediscovery can highlight candidates (and existing employees) with the skills needed for your new role, helping you to hire quickly.

In addition, proactive workforce planning can be a game changer. Accurately forecasting staffing needs is key. Analyse historical trends, retirement patterns, and service demand fluctuations to avoid expensive, last-minute agency hires.

In situations where agencies are unavoidable, ensure your organisation has robust framework agreements in place. Negotiate the best possible rates and establish caps to control cost escalation.

 

  1. Optimising the recruitment process

A lengthy, inefficient recruitment process translates directly into added expense. According to a study by Remedium Partners, the average NHS Jobs process alone has a five-month hiring timeframe, leading to prolonged reliance on expensive locums.

One way to combat this is by implementing an applicant tracking system that automates previously manual hiring tasks. Screening, interview scheduling, and candidate communication can be streamlined, saving HR teams valuable time and resources. Somerset NHS are doing exactly that, implementing innovative solutions to improve care for their community. 

Oleeo’s ATS Software is easy to learn, easier to configure, and will save your business time and money. Whether you’re seeking one specialised job candidate or a group of candidates with an assortment of skills, Oleeo has options for you.

 

  1. The power of retention

The revolving door of staff leaving the NHS is immensely expensive. Studies suggest that replacing a single nurse can cost the NHS upwards of £40,000, taking into account lost productivity, training, and additional recruitment fees.

Prioritise initiatives like mental health support, flexible work options, and career development opportunities. When staff feel valued and supported, they’re more likely to stay.

Gaining a clear understanding of why people leave is essential. Use this information to make targeted improvements to working conditions and reduce the reasons for future departures.

Promoting from within is often a cost-effective strategy. Provide opportunities for career progression within the NHS to retain talented staff and reduce overall hiring costs.

 

  1. Exploring diverse talent sources

Diverse talent will bring unique skills and experiences to the table. For example, healthcare professionals from immigrant backgrounds may be multilingual and culturally competent, allowing them to better serve a diverse patient population. These skills can be invaluable and potentially reduce the need for additional training or resources.

Overall, exploring diverse talent sources allows the NHS to find a wider range of qualified candidates, potentially reducing competition and recruitment costs, while also fostering a more engaged and effective workforce, leading to long-term cost savings.

Using Oleeo, you can communicate seamlessly with international candidates, no matter their language. You can minimise the likelihood of communication errors and alleviate the burden on candidates to translate messages independently, thus preventing the recruitment process from becoming unnecessarily cumbersome.

By embracing a multi-pronged approach, the NHS can reduce hiring costs while maintaining a dedicated, skilled workforce. Change takes dedication, but  the potential savings are immense and vital to ensure the continued strength of this invaluable British institution.

Speak Their Language: How to Recruit Gen Z Talent

Gen Z. The digitally native, disruption-loving, socially aware generation that’s flooding the workforce. However, if you’re still recruiting them like you did Millennials, brace yourself. Gen Z has shifted the rules of the game, and to win, you need to speak their language.

Beyond the Buzzwords: Who Is Gen Z?

Forget the “they’re all glued to their phones” stereotype.

Here’s what defines Gen Z:

  • They don’t just use technology, they were born into it. Seamless online experiences are a must.
  • Hustles and side gigs are a way of life. They value the chance to make a real impact.
  • Fake platitudes? No thanks. Gen Z craves realness and companies that walk the talk.
  • They’re connected to a worldwide community, and diversity & inclusion are non-negotiables.

Speak Fluently: Gen Z Recruitment Strategies

Mobile-First = Life-First: If your careers page isn’t blazing-fast on a smartphone, you have already lost Gen Z’s attention.

Video is KING: Ditch the text-heavy job descriptions. Short, impactful videos showcasing your culture and employee stories are far more enticing.

Streamline the recruitment process: Creating a positive candidate experience is another way to win Gen Z over. They will expect the entire recruitment process, including the initial attraction, communications, interviewing, and follow up to not only be efficient but also reflect their values.

A poor candidate experience can harm your brand image, especially because Gen Z will most likely feedback their experience to their online communities. On the other hand, a great candidate experience can attract excellent talent long term and help them to feel like they are part of the team from the very start.

Meet them where they are: TikTok, Instagram, even niche platforms are where they hang out. Showcase your employer brand in those spaces authentically.

Values matter, A LOT: Emphasize your company’s commitment to social issues Gen Z cares passionately about. Showcase actions, not just words.

Feedback is fuel: Gen Z grew up with instant reviews. Implement quick, pulse-check surveys throughout the application process to gather insights and optimize.

Ditch the formality: Ditch the “Dear Sir/Madam” in your outreach. Gen Z responds to a conversational tone – just keep it professional. Use visuals and emojis where appropriate (yes, even in emails!) to boost engagement.

Don’t try too hard: Gen Z has a built-in cringe detector. If your attempts to seem “hip” feel forced, you’re better off going with transparency and a direct approach that says, “Hey, we need amazing people like you.”

Conclusion:

By incorporating these insights into your recruitment strategy, you can effectively engage and recruit top Gen Z talent. Remember to seek feedback from candidates and hiring managers to ensure continual improvement.

By aligning your process with the preferences and values of Gen Z, you can attract individuals who are not only qualified but also dedicated to making a meaningful impact.

Explore Oleeo’s suite of tools to streamline your recruitment process and ensure alignment with your organisation’s values.

Ready to revolutionise your hiring journey? Contact us today to take the first step towards success with Oleeo.

How to create the perfect job application form to minimise drop-offs

In the competitive landscape of job applications, the first hurdle is often the application form itself. Unfortunately, many applicants abandon the process midway, leading to a phenomenon known as drop-offs. 

Perfecting your application form is not just about asking the right questions but creating an experience that keeps applicants engaged and motivated to complete the process.

Let’s explore key strategies to optimise your application forms and minimise drop-offs.

 

1. User-friendly design:

The first impression matters, and a user-friendly design is crucial. 

  • Ensure that your application form is visually appealing, easy to navigate, and compatible with various devices. 
  • Break down the form into logical sections with progress indicators, making it clear how much is left. 
  • Use clear and concise instructions, and consider providing tooltips or help text where necessary.

 

2. Streamlined process:

Long and cumbersome application forms can be overwhelming, leading to drop-offs. Streamline the process by focusing on essential information. Prioritise questions that are critical for decision-making and consider collecting additional details later in the process or post-acceptance.

However, in the intricate process of crafting an application, it’s often difficult to see the opportunities to simplify and streamline. Consider involving someone not closely tied to the project to pinpoint any questions that may be deemed non-essential during the initial stages. This external perspective can shed light on areas for improvement that might be overlooked from an insider’s point of view. 

Strategically eliminating non essential questions can drastically improve your drop off rate. 

 

3. Provide real-time feedback:

Engage applicants by offering real-time feedback on their progress. Implement features that validate data as it’s entered, reducing the chances of errors and frustration.

Positive reinforcement, can motivate applicants to continue and complete the form, you can implement:

  • Progress bars 
  • Encouraging messages
  • Sectional Icons
  • Checkpoints 

 

4. Mobile optimisation:

In an era where mobile devices dominate, optimising your application form for mobile use is non-negotiable.

A responsive design ensures that applicants can seamlessly complete the form on smartphones or tablets, reducing barriers to entry and increasing accessibility.

 

5. Test and analyse:

Before launching your application form, conduct thorough testing. Identify potential pain points by gathering feedback from a diverse group of users.

This is important but equally easy to dismiss, regularly review and update the form based on user insights and evolving requirements to optimise the application process. 

Analysing drop-off points and user behaviour can provide valuable insights into areas that may need improvement. Use data-driven decision-making to refine the questions. 

 

6. Transparent communication:

Set clear expectations regarding the application process. Clearly communicate the estimated time required to complete the form, the information applicants need to prepare in advance, and any additional steps they can anticipate. 

Transparent communication helps manage expectations and reduces the likelihood of drop-offs.

In conclusion, perfecting your application form is an ongoing process that requires a balance between efficiency and user experience. 

Remember, an optimised application process not only attracts top candidates but also reflects positively on your organisation’s commitment to a seamless candidate experience.