Data Driven Recruiting Enablement Shapes The Future Of Talent Acquisition

Data Driven Recruiting Enablement Shapes The Future Of Talent Acquisition

The most competitive businesses adopt automated and data-driven recruiting technology.

LONDON & NEW YORK, 18 MARCH 2020: Talent acquisition leaders are once again at the dawn of a game changer, known as Recruiting Enablement, which is transforming the hiring experience to make it more effective, efficient, and relevant, as outlined in a new paper from talent acquisition technology pioneer Oleeo.

Download the Recruiting Enablement paper.

Recruiting Enablement: Leveraging Data and Automation to Achieve Great, Diverse Hires details how recruiting leaders can address pressing talent acquisition challenges by adopting new tools and strategies that expand diverse talent pools, enable tailored employer value propositions, improve decision making, mitigate bias, and speed up the alignment of recruiting with the desired business outcomes regardless of strategy, complexity and volume.

As a practice, Recruiting Enablement encompasses the processes, content, and technology that empower talent acquisition teams to recruit both efficiently and effectively at high volumes and high velocity. This is enabled by Recruiting Enablement technology, such as that provided by Oleeo, which drives automated and data-driven recruiting, and empowers recruiters to support diverse and inclusive strategies at high volumes and through multiple configurable workflows. 

Charles Hipps, CEO and Founder of Oleeo, explains: “Too often the focus of recruiting is on filling vacancies and ignores the ultimate goal, which is to make the best possible hires. Recruiting Enablement removes the need to choose between speed and quality, and helps recruiting become a strategic, evidence-led function where data-driven automation and decision making is proven to result in great diverse hires.”

Recruiting Enablement Platforms include the following characteristics: 

  • Comprehensive: Built to work with your existing technology stack, Recruiting Enablement platforms include functionality to support applicant tracking, assessments and screening, candidate engagement, interview management, and event management. 
  • Configurable: Built to support diverse and inclusive recruiting strategies, Recruiting Enablement platforms allow recruiters to design and execute on highly tailored workflows that include the specific processes and content unique to specific scenarios. 
  • Automated: Built to help recruiters reinvest their time into high-value activities, Recruiting Enablement platforms include data-driven automation to speed bulk activities, such as sifting, screening, assessing, interview scheduling, and making job offers. 
  • Data-Driven: Built to help recruiters pinpoint and advance best-fit candidates that meet diversity and inclusion objectives at scale, Recruiting Enablement platforms use AI and machine learning to remove bias from and give insight into the effectiveness of recruiting processes.
  • Inclusive: Built to nurture diverse and inclusive strategies, next-generation Recruiting Enablement platforms combine data-driven decision making with the ability to deliver tailored content at every step in the workflow

Hipps concludes:”With intelligent automation, configurable workflows and data-driven recommendations, Recruiting Enablement is poised to help recruiters and the businesses they serve achieve a recruiter experience that does what recruitment marketing has done for the candidate’s experience: make it more effective, more efficient, more relevant and, most importantly, more human again.”

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Next Decade’s Recruitment Success Depends on Diverse Talent Pools

Recruitment Success Over the Next Decade Depends on Broadening Talent Pools and Focusing on Diversity

Harnessing AI and fostering greater diversity in talent selection will be key to securing top performers over the next 10 years, according to leading pioneer of innovative recruitment technology, Oleeo.

Talent acquisition professionals must focus on transforming their techniques to hire top talent if they want to truly build diverse workforces fit for the challenges of 2020 and beyond.

Diversity challenges, talent shortfalls, growing demands from Senior Leadership teams, and fierce competition, have been identified as the biggest challenges for enterprise, meaning that the HR function needs to urgently adapt if it is to prosper.

Charles Hipps, CEO and Founder of Oleeo, explains: “Talent is not missing, it’s out there waiting. Businesses looking to discover more diverse talent, need to explore more diverse sources and unleash the potential they hold. Venturing into new sources with AI can significantly save on both time and cost, by processing a lot more applications, and only recommending the best fit candidates, with diversity in mind, and bias eliminated.”

Modern leaders should consider intelligent selection techniques as being essential when looking to ease unconscious bias burdens. Algorithms can score candidates based on skills & competencies alone without human prejudice.

Recruiters also need to take a long-term approach when it comes to shaping the future of their businesses. By learning from real-time insights, they can be enabled to deliver continuous improvements in efficiency, compliance, and effectiveness. Ultimately, a smoother talent acquisition process will deliver positive results to the bottom line, while improved talent quality will deliver to the top line from day one.

Using gender de-biasing methodology to successfully remove gender redundant encoding and lower potential disparate impact scores are also key to democratising recruitment.

One pioneering way of delivering this is to incorporate technology into the traditional blind screening process. Oleeo has created an algorithm that identifies linguistic factors, such as differences in CV length, readability, and use of certain words, which easily lead to gender identification. Analysis of the average number of words and unique words used by male and female candidates across all sectors showed that female candidate CVs tend to be longer and use a greater variety of words.

Employers need to use intelligent systems which have learnt to disregard proper nouns and other gender identifiable language, in order for their recruiting to be truly fair and transparent.

At a time where equal opportunities are important, adopting tools and techniques such as these will mean that businesses can guarantee minority applicants are satisfying minimum criteria for interviews, whilst more accurately identifying the sources that generate high quality minority applicants.

Hipps concludes: “The automated cycle of recruitment means that there should be a better talent pool of candidates coming through that reflect the leaders of tomorrow. Clever data techniques will recommend candidates who unequivocally perform better and thereby deliver more revenue, profit, or stay longer in the business. It means that a company can go on to use algorithms based on how employees perform in the business, rather than what line managers decide at interview.”

To find out more about diversity hiring and gender-blind recruiting, visit www.oleeo.com

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For further information, comment, or images please contact Jade Middleditch (jade@energypr.co.uk) or David Brewer (david@energypr.co.uk) at Energy PR or call +44 (0) 1993 823 011

About Oleeo
Oleeo is an award-winning provider of innovative talent acquisition technology. Built using intelligent automation and machine learning, Oleeo’s platform helps companies discover unlimited sourcing potential to attract, engage and hire amazing, diverse teams that change the world for the better. Our mission is to help recruiters do that faster and more efficiently than ever before – www.oleeo.com

Notes to Editors:

Trademarks and registered trademarks referenced herein remain the property of their respective owners.

Oleeo Announces Corporate Privatisation

Oleeo Announces Corporate Privatisation

Move allows company to accelerate innovation in artificial intelligence-enabled recruiting

LONDON, UK – November 7, 2019 – Oleeo, the pioneer in artificial intelligence-enabled recruiting technology solutions, today announced its corporate privatisation from the London Stock Exchange. The change enables Oleeo to accelerate its artificial intelligence (AI) technology innovations and market expansion, while also increasing its investments in customer success.

“Oleeo has been profitable and self-funded for the past 16 years and today our recruiting technology solutions are used by over 400 employers to attract, engage, and hire their workforces,” says Oleeo Founder and CEO Charles Hipps. “Over the last two years alone we have invested millions of pounds in research and development, as well as customer success. Corporate privatisation gives us the flexibility to invest even more to fast-track our growth.”

The name Oleeo is based on the ancient word “olio,” which means a diverse collection of things that come together to make something beautiful. Oleeo’s purpose is to help its customers attract, engage, and hire amazing diverse teams that can change the world for the better. Oleeo’s vision for the use of AI and automation in recruiting is key to achieving this.

Innovation in AI and Automation in Recruiting

Oleeo is pioneering the application of AI and automation to enable more efficient, effective, and inclusive recruiting practices. With the agility achieved through corporate privatization Oleeo plans to accelerate its investments in this area. Today a few of Oleeo’s AI and automation applications include:

  • Candidate scoring: Leveraging prescriptive analytics and thousands of candidate and employee data attributes, Oleeo’s candidate scoring helps recruiters widen and diversify the candidate pool while also streamlining candidate screening. Recruiters can quickly and confidently move top-scoring candidates through to the next stage in the process, focusing their screening time and expertise on mid-scoring candidates.
  • Diversity and inclusion (D&I) insights: Oleeo provides analytic dashboards, giving customers insights into the factors that are creating bias in candidate selection, the areas of their processes that are most effective at achieving positive recruiting outcomes, and the state of D&I in their recruiting pipelines. 
  • Name blind: Oleeo’s name blind capability leverages machine learning to mask candidate names and other attributes to reduce unconscious bias in recruiting.
  • Content personalization: In support of candidate engagement Oleeo automatically surfaces relevant personalized content to candidates based on who they are and where they are in the recruiting process.

Customer Success

Oleeo is customer obsessed, focusing on earning and keeping customer trust. One of Oleeo’s unique differentiators in the market is the depth and extensiveness of the Oleeo recruiting platform’s capabilities and configurability. Put simply, Oleeo can configure its platform to meet the highly diverse needs of employers, including those with the most complex and high volume recruiting workflows. 

Oleeo’s customer success organization works to ensure customers achieve maximum and increasing value from Oleeo year after year, and leverages Oleeo’s innovations in AI and automation to help accomplish this. As a result of corporate privatization, Oleeo plans to strengthen its investments in customer success and support resources.

Market Expansion

Oleeo counts many of the world’s top employers among its customers, including leaders in finance and banking, retail, technology, e-commerce, professional services, manufacturing, recruitment process outsourcing, travel, and entertainment. In the US Oleeo experienced over 40 percent sales growth from 2016 to 2018, with plans to increase investments to accelerate growth in that market. In the UK Oleeo is already the leading talent acquisition technology provider, where the company counts some of the UK’s most notable brands as its customers, as well as many branches of public service, including healthcare, central government (covering half a million civil service employees), and over 60% of the police forces.

Industry Recognition and Achievements

Oleeo has received accolades at a number of industry events, further underscoring the strength of the company’s innovative recruiting solutions. Most recently the company was named Most Innovative Recruitment Technology Provider in the Corporate Vision 2019 Recruitment Awards, the M&A Today Global 100 Awards, and the Corporate USA Today Annual Awards in 2019 respectively. In addition, Oleeo was awarded a Gold Stevie Award for Talent Acquisition & Retention Solution Provider of the Year in the 2019 Stevie Awards for Great Employers. 

About Oleeo

Oleeo is a pioneer and innovator in global recruiting technology solutions. Built using intelligent automation and machine learning, Oleeo’s recruiting platform helps companies discover unlimited sourcing potential to attract, engage, and hire amazing and diverse teams that change the world for the better. Delivering solutions to over 400 organizations, including many of the world’s top employers, Oleeo provides the most complete recruiting solutions, along with unrivalled customer service and expertise. Visit www.oleeo.com

Public Sector Battling with Recruitment Challenges

Public Sector Battling with Recruitment Challenges

Talent scarcity is a major issue for 62 percent of public sector workers

Talent scarcity, budget constraints, competition from the private sector and time to hire are the major concerns amongst recruiters in the public sector, according to a new study.

For its ‘A Question of Talent?’ Report, Oleeo, , the leading talent acquisition technology provider, in partnership with WiredGov and The Public Services People Managers Association (PPMA), has found that nearly two thirds (62 percent) of public sector workers think talent scarcity is the biggest obstacle for sector-wide recruiting. Other major challenges are budget constraints and the need to prove ROI (55 percent), competition from the private sector (43 percent), and time to hire new personnel (36 percent).

Research from Oleeo alongside WiredGov and The PPMA collected the views of 167 recruitment decision-makers from across the UK public sector, covering government, education, housing associations, blue light, healthcare and the third sector. It found that just 19 percent of those felt they had an adequate budget to secure the very best talent and fight off competition from rivals and the private sector.

Charles Hipps, CEO and Founder at Oleeo, elaborates: “Everyone wants to hire the very best staff for their company, that goes without saying. However, if businesses want to employ better people, they need to implement better ways of recruiting. We are now at a stage where we need to reset existing and inherent behaviours, shed unnecessary burdens and arm HR teams with the relevant tools required to outperform the competition.”

Time to hire is still a challenge for more than one third of respondents (36 percent). Thorough vetting and pre-employment checks are a key barrier to hiring times, with only 18 percent stating that these have minimal or no impact on the time gap between offer and appointment.

Greater diversity within the public sector is still firmly on the agenda, with 79 percent identifying this as an area where there is room for improvement. Looking more closely, over half (55 percent) think there needs to be greater ethnic diversity, and two thirds feel as there is still a gender disparity, whilst one third believe educational background still plays too big a role in the recruitment process. To achieve a more diverse workforce, 44 percent are keen to spread their recruitment wider to find more candidates from more unusual sources.

Oleeo’s research suggests that recruitment technology is essential to better understanding and responding to the challenges. While three quarters say that data plays a major role in informing their decision-making processes, nearly half (46 percent) feel that their current level of automation is not sufficient to deliver their target business efficiencies.

Leatham Green, Executive Director at The PPMA, comments: “This survey highlights a key finding: only 20 percent of respondents proactively use data to drive decision-making and associated strategies. There is clearly scope for major improvement, and the development of digital technologies and AI will give us important assistance here.”

Historically, talent attraction in the public sector has been significantly paper-based, with bureaucratic systems and a lack of meaningful automation. This makes the overall experience for new applicants, even with the addition of on-line application forms, feel inefficient, longwinded, and poor. The recruiters from within the public sector acknowledge this, in fact, more than half (51 percent) rated the way public sector organisations tackle the challenges of talent attraction as average, while a quarter feel the current approaches are ineffective.

Hipps concludes: “The public sector unquestionably needs to be both liberated from the confines of its traditional paper-based systems and nurtured so it can thrive and flourish. Innovations in recruiting technologies are helping improve candidate experience, but there is still more to come. Public sector employers who continue to increase their use of technology will have a much smoother talent acquisition process. This will not only deliver more positive results in terms of use of budget, but make it easier to find and compete for better talent that is likely to stay in a role for longer and succeed.”

To read the full ‘‘A Question of Talent?’ report, please click here.

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Oleeo recognised for AI-enabled candidate engagement by HR Examiner

Oleeo recognised for artificial intelligence-enabled candidate engagement by HRExaminer 2020 Watchlist

Oleeo, the pioneer and innovator in global recruiting technology solutions, has been recognised by leading HR technology analyst firm HRExaminer in its 2020 Watchlist of the most interesting AI vendors in HR technology. HRExaminer’s recognition is another accolade for Oleeo’s innovative Intelligent Selection offering, a powerful machine learning solution that helps recruiters make more informed decisions in a fraction of the time.

Read the HRExaminer report.

Intelligent Selection lets employers hire even faster based on predictive scoring and prescriptive recommendations that measure skills, cultural fit, offer acceptance probability and probable retention. Used with a company’s existing ATS or as part of the Oleeo Recruiting Enablement solution, Oleeo’s prescriptive analytics solution means recruiters can increase their number of talent sources and move candidates from application to interview to hire in unmatched time — all while hiring a higher performing, more diverse, and engaged workforce.

Charles Hipps, CEO & Founder of Oleeo, comments: “I am delighted to see Oleeo recognized for our excellence in next generation recruiting solutions. We are passionate about making recruiting more effective, while also helping organizations achieve their diversity and inclusion goals. AI-enabled recruiting is key to enabling this.”

HR Examiner created the watchlist from evaluations, interviews and demos with vendors of intelligent tools as part of its work on an annual report on intelligent tools and AI in HR. It says “Each of the twelve companies we’ve selected this year for our HRExaminer 2020 Watchlist represents a different value proposition and core functionality across the entire spectrum of the industry. Each of these companies is pushing the edges of what’s possible.”

The Watchlist also appears alongside full analysis of AI in HR Tech in a 119 page report, The 2020 Index of Intelligent Tools in HR Technology: The Birth of HR as a Systems Science.

About Oleeo: Oleeo is a pioneer and innovator in global recruiting technology solutions. Built using intelligent automation and machine learning, Oleeo’s recruiting platform helps companies discover unlimited sourcing potential to attract, engage, and hire amazing and diverse teams that change the world for the better. Delivering solutions to over 400 organisations, including many of the world’s top employers, Oleeo provides the most complete recruiting solutions, along with unrivalled customer service and expertise.

About HRExaminer.com: HRExaminer.com is an independent analyst of HRTechnology focused on the emergence of intelligent tools. The company produces media (reports, podcasts, books, articles, and a weekly newsletter). The company also provides advisory services to practitioners and vendors specializing in the development of HR Tech Strategy.

UK Businesses Battling The Unseen Costs of Recruiting

UK Businesses Battling The Unseen Costs of Recruiting

94% report a problem with candidates pulling out after accepting an offer

Businesses employing up to 250 people are losing 14% of their staff each year, only to see 39% of their new employees leave within six months, according to new research by Oleeo, the leading global provider of innovative talent acquisition technology. This amounts to small to medium enterprises wasting an average of £125,347 a year on failed recruitment. The ‘See the Unseen’ research report examines the myriad of challenges HR teams are battling with in a bid to find people who are right for both their roles and organisations. These result in considerable, and often unseen, costs that need to be understood and addressed.

Charles Hipps, CEO and Founder at Oleeo, comments: “People often think of recruitment as a cost centre. They typically focus on the things they can see, such as agency charges or the cost of running the internal team. Far less attention is paid to hidden factors, such as staff churn, time taken for new recruits to start performing or an organisation’s effectiveness at attracting talent that both stays and performs. Yet these unseen costs have a fundamental impact on a business’ bottom line, its performance and the workload facing its HR team.”

According to Oleeo’s research, composed from viewpoints of  over 100 leading HR heads, finding the right talent is a major concern for UK businesses, with two fifths in a constant battle with people leaving. Almost half (47%) of those questioned expect to lose over a tenth of their workforce in any given year. When this is combined with 14% of HR heads expecting new hires to leave within just 30 days, and 39% estimating it will be within the first six months, the scale of the problem is clear to see. Indeed, 31% expect a ‘long-term’ employee to remain in their role for just 18 months or less, which means excessive amounts of time and money are being spent on recruitment which is failing in the long-term.

Oleeo’s research suggests the recruitment process itself brings with it a plethora of problems. There are now 91 touch points in the average recruitment process making it unbelievably complex, yet HR teams are increasingly being judged on their speed to hire.

On top of this, 72% feel that competition for top talent is greater, or at least the same, as it was three years ago, whilst 94% have a problem with reneging – where people pull out of the process after accepting an offer. In terms of reneging, more than three quarters feel it is as bad, if not worse, when compared to five years ago. The report also suggests that recruiters are struggling to find the talent to fill certain roles, with managerial, STEM and IT positions being the most difficult to recruit for. This means that the hiring process can be long, drawn out and resource-sapping.

Adding another layer of complexity to the situation is the diversity conundrum, which is still an issue for one in five, with 48% actively looking to improve the ethnic diversity of their employees. More than a third are striving to increase gender diversity, with 33% wanting a more diverse workforce in terms of their employees’ education and background.

Even when a candidate is found and becomes an employee, there is a considerable delay until they deliver, and according to Oleeo’s report many never do. 71% of HR professionals say it takes a new starter three months or more to be fully up to speed and producing the same level of work as the person they are replacing, with 14% saying it takes between nine months to a year. Interestingly, almost half believe new employees live up to expectations less than 20% of the time. Having staff underperforming for such a significant period of time inevitably impacts colleagues, and the company’s bottom line.

All these factors put a significant, often hidden, cost burden on organisations. The data shows that the average cost per hire, based on a £25,000 per annum role, considering all of the associated costs – HR team’s time, recruitment costs, training and onboarding costs, and loss of productivity – is £9,183.

Hipps comments: “As a practical example, let’s take an SME that employs 250 people. It is losing 14% of its staff each year, plus 39% of its new employees leave within six months. When you combine these figures with the £9,183 cost, we can assume that it is wasting £125,347 on failed recruitment each year. According to our research, 54% of senior decision makers spend 5% or more of their turnover on recruitment. This can either be viewed as substantial backing from UK businesses keen to find new ways of attracting top talent, or as precious revenue being needlessly spent.”

Those questioned see technology as the answer, with many of the more proactive companies feeling that it helps them find top talent faster, keep candidates more engaged and identify those most likely to succeed and stay. 41% think automated decision-making will speed up their time to hire, and one third feel it will make the decision process more consistent. 39% feel AI will reduce the risk of missing out on ‘hidden gems’, others believe it will be key in removing bias and predicting the likelihood of someone accepting a role.

Hipps concludes: “As the research shows, the hidden cost of recruiting is more than we initially imagined. With greater volumes and an increased need for diverse workforces, if people don’t embrace technology things are never going to get better. Technology allows HR teams to have both quality and quantity when it comes to searching for top talent. With the right systems in place, they can effectively and quickly pick their way through large amounts of applicants, finding just the right people that are going to be successful and stay.”

To read the ‘See the Unseen’ report in full visit https://info.oleeo.com/recruitmentchallenges. For more information about Oleeo, please visit www.oleeo.com.

Job Brand Trumps Employer Brand In Candidate Mindsets

Job Brand Trumps Employer Brand In Candidate Mindsets

A new study into the hiring funnel has revealed that the ‘employer brand’ is becoming increasingly irrelevant, with the ‘job brand’ being more important to jobseekers.

Research from Oleeo, the leading talent acquisition technology provider, in collaboration with hiring and technology advisor Bill Boorman, has concluded that with just 10% passing the initial screening stage, and a tiny 0.56% chance of eventually being hired for a role, applicants are applying for more jobs than ever before. As a result they are not bothering to check out a company’s employer credentials before applying. Instead, they are purely focused on the job description and whether the post captures their attention.

For its Thrive in a New World of Hiring Report, Oleeo and Boorman analysed 9 million applications to monitor how candidates behaved in every possible phase of the recruitment process. It found that, in a bid to increase their chances of being hired, candidate job applications have soared, doubling in the last two years alone. As a result just one in ten are passing the initial screening stage and this is having a profound impact on candidate behaviour.

Charles Hipps, CEO and Founder at Oleeo, elaborates: “So long as the ‘job brand’ is right, candidates are paying limited attention to the ‘employer brand’ at the earliest stage in the application process. They’re reckoning that with such a small chance of success there’s little point in spending precious time or emotion researching or getting too interested in any particular employer. Such behaviour demands a new mindset from employers where the experience intelligently revolves around the candidate and their desires.”

Oleeo’s study shows that instead of weighing up different companies and limiting their applications to the employer brands they rate, candidates are applying a more scatter-gun approach, basing their decision to apply on minimum job requirements and criteria, such as location and salary. To combat the low rate of hire, candidates are applying to up to 30 different jobs and are not becoming invested in a particular brand at the early stages of the recruitment process – because the likelihood of receiving a response is slim.

Boorman explains: “This report highlights the fundamental changes that we are seeing in applicant behaviour. Organisations simply have to alter the way they think about attracting top talent, as they are no longer conforming to historic trends. The more proactive companies have already realised this and adopted a new way of communicating to their future hires. It is therefore clear that whilst organisations must invest in their ‘employer brand’, far more onus needs to be placed on ‘job brand’ in the first instance. This initial touchpoint is more important than ever, and can be the difference between attracting the very top talent, and not.”

Oleeo’s research suggests that this technology is a much needed support for recruiters who typically have 91 tasks to perform as part of the hiring process. However, it isn’t the only solution. To deal with a candidate community focused on the ‘job brand’, employers also need to review their hiring processes. Instead of having a static, one-size fits all approach, they need to implement multiple hiring funnels designed around the individual needs of specific roles, so that it’s much easier for candidates to see the specifics of a role, upfront.

Hipps argues that with recruiters receiving a record number of applications for each job posting, technology is becoming more vital to the process. “With HR teams seeing applications and therefore their workload potentially double, recruitment technology is being heavily leaned on. By using machine learning algorithms, technology is saving recruiters thousands of man hours by making recommendations based on evidence of the candidate’s ability, competence, skills and experience.  This is enabling recruiters to quickly discount any applicants who aren’t suitable, and progress with the ones that are, spending more quality time with each.

“The last thing anyone wants is applicants applying for jobs they’re not suited to. So the smarter companies can become at clearly showing candidates – at the earliest possible stages – the minimum criteria for a specific role, the better. This will help recruiters attract and connect with specific target audiences, thereby reducing overall applicant numbers – saving everyone’s time, the candidates and the employers.”

The report also shows that when employers implement multiple hiring funnels it allows them to target job seekers like a marketer targets consumers; tailoring the selection criteria and screening so that it’s appropriate for each job group, and allowing communication and content to be specific for each audience.

Targeted hiring funnels, combined with smart recruitment technology, not only reduce applicant numbers, but also improve the candidate experience and accelerate the hire process. They reduce the ‘Candidate Black Hole’ – the large number of candidates who apply for a role and never hear anything from the employer, and improves the apply to progression ratio at first screening.

For the 10% of applicants that make it through the initial screening process, ‘employer brand’ then becomes their top priority. The trackable digital behaviours of the 900,000 applicants show that after receiving a positive response, candidates absorb as much employer brand content as they can, including employee profiles and employer reviews. This is because candidates feel as if they have broken through the masses and have received their first touch point with the brand, making it an appropriate time to start differentiating one employer from another.

Boorman concludes: “Whilst employer brand becomes their key focus at this stage, candidate experience still plays a noticeable part in the final decision-making process. This means that throughout the lengthy recruitment process, which takes on average six weeks, it is essential that recruiters also work hard to keep future employees warm and engaged if they want to acquire the best talent.”

To read the full report ‘Thrive in the New World of Hiring’, please click here.

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Oleeo Named First-Ever Recruiting Trends & Talent Tech Awards Finalist

Oleeo Named Finalists for First-Ever Recruiting Trends & Talent Tech Awards

Oleeo has been shortlisted byThe 2019 Recruiting Trends & Talent Tech LIVE! Conference as finalists for the inaugural Recruiting Trends & Talent Tech Awards program. Winners will be announced on-site at a dedicated awards ceremony, taking place on February 21, 2019 at Caesars Palace in Las Vegas.

Conference Chair Elaine Orler shared, “Talent acquisition is an expansive category that powers the way the world works in immeasurable ways. By introducing the Recruiting Trends & Talent Tech Awards, we’re seeking to acknowledge the people and technologies making that happen on a daily basis. We invite you to find out who those winners are during what will be a fascinating recruiting-centric event.”

Designed to recognize both talent acquisition teams and solution providers, the Recruiting Trends & Talent Tech Awards will honor one company in each category. Oleeo are listed as finalists for the “Talent Acquisition Solution Impact Award”.

Helping to judge the awards program, alongside Orler, are three industry luminaries:

  • Tim Sackett, SCP, SPHR, President, HRU Technical Resources and author of “The Talent Fix: A Leader’s Guide to Recruiting Great Talent”
  • Carmen Hudson, Principal Consultant at Recruiting Toolbox and Co-Founder of Talent42
  • Erin Spencer, Senior Research Analyst at Bersin, Deloitte Consulting LLP

From the creators of the annual HR Technology® Conference & Exposition, the world’s largest HR technology conference, Recruiting Trends & Talent Tech LIVE! will take place February 20 – 22, 2019 at Caesars Palace in Las Vegas. Oleeo will be exhibiting at Booth 204.

Orler continued, “We’re pushing recruiting to the forefront of a significant and ongoing conversation. With a wholly stacked agenda, we’re offering attendees the opportunity to learn from innovators, idealists and doers, out there upturning traditional talent acquisition and moving the industry forward.”

Generation Z Drops Out Of Recruitment

Generation Z Drops Out Of Recruitment

Almost one-in-five (18%) of Generation Z applicants are dropping out of the recruitment process, even after being offered a job. This is according to a new report developed by Oleeo, the leading provider of e-Recruitment software, in collaboration with MyKindaFuture.

Born in 1996 or later, Generation Z are predicted to outnumber the Millennial generation globally by as early as 2019. Whilst Millennials currently make up 40% of the UK workforce, Generation Z are now leaving education to begin their careers and will quickly take over the Millennial workforce population.

The report suggests the reason for Generation Z so readily withdrawing from recruitment processes or declining or reneging on job offers is that companies don’t know how to engage with them.

Charles Hipps, CEO and Founder, of Oleeo elaborates: “Gen Z demand a different kind of relationship with organisations. In a digital and relationship-centric era they expect to build a personal connection with potential employers in order to decide where to apply, and which offers to accept. With this generation used to using up to six screens at any one time, these relationships need to be developed across multiple platforms. Added to this, Gen Z expect information to be hyper relevant to them. For employers recruiting large numbers of young people, that’s an incredible mix of demands to meet, which is why technology is so important”.

William Akerman, Founder & Managing Director of social enterprise MyKindaFuture, which helps connect employers and young people, agrees: “Technology has the ability to streamline the recruitment process for recruiters, whilst increasing engagement for applicants.  It’s a win, win.”

MyKindaFuture has worked with the likes of Skanska, Rolls Royce and Civil Service Fast Stream and Early Talent.  “We’re seeing technologies like video interviews, e-tray exercises, and digi-mentoring being used to engage with young people, improve the applicant’s experience and reduce drop-out rates,” continued Akerman

In addition to losing almost one in five good young people during the recruitment process, companies also face potential problems from candidates who aren’t offered jobs. According to the report, only 3% of those who apply for a position will receive an offer, and two-thirds of the talent pool are screened out in the first round. This leaves 97% without a job offer and a plethora of social channels to complain on if they feel they have been mistreated.

Vanessa Soames, Graduate Recruitment Director at Police Now, a company featured in the report, comments: “In an on demand society, poor processes and communication in the recruitment process can’t be hidden from candidates. If a candidate has an unpleasant experience, it is likely this will be shared online and the experience of one person is brand-damaging for organisations.”

Targeting and communicating with this generation is also difficult as more of them are choosing apprenticeships rather than attending university, according to the report. The number of apprenticeships available has increased at all levels but most notably across Levels 6 and 7, with an increase of 50%. Higher Level Apprenticeships have also seen an increase of 35%. Organisations targeting Generation Z candidates therefore need to be smarter at going into schools, colleges as well as onto campuses.

The report also shows that the diversity issues which have plagued the recruitment of other generations are still present.  In 2017, 37.1% of Generation Z women were expected to attend university compared with 27.3% of young men.  Yet, according to Oleeo’s figures, 63% of applicants were male and just 37% were female. Equally only 15% of black and Hispanic applicants were successful in being accepted onto graduate schemes, compared to a combine 85% of their white and Asian counterparts.

Charles Hipps concludes: “Organisations trying to recruit Generation Z talent have a lot to think about. They have to be adept at reaching out to young people in schools, in universities, while they’re completing apprenticeships or even taking a gap year. They cannot rely on the same old routes and approaches. At the same time, they must give candidates a great recruitment experience from the outset, and at every step of the way, until the young person is onboard and working.  That means engaging with large numbers of very different young people, but every time in a meaningful way.  With HR teams already under considerable resource pressure, technology is inevitably going to be a vital enabler in early years recruiting.”

To read the full report on ‘Why Candidate Experience is Essential to Early Careers Recruitment’ please click here.

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Oleeo Provides All Wales’ Police Recruitment Platform

Oleeo Provides All Wales’ Police Recruitment Platform

Oleeo, the leading global provider of e-Recruitment software, has been announced as the provider of applicant tracking systems to all four police forces across Wales, as part of the All Wales Human Resources and Learning Development Services Collaboration Project.

Using Oleeo software, the four forces will now run all police officer recruitment on one system. It has been configured by representatives from each police force, will process thousands of applications and for the first time ensure a consistent, fast and streamlined application experience for recruiters and candidates alike.

The new system has made the recruitment process significantly more efficient by creating an online application and assessments which can be completed at the applicant’s own pace. Previously applicants would have to rely on the police force contact to complete this process. 

This was a large project involving multiple stakeholders, including the resourcing and IT teams from all four forces, sign-off from the Chief Constables of each force, higher education institutions, the Oleeo team, external assessment and bodies such as the College of Policing, SHL and PSI-online. The system also had to be able to cope with the internal differences between forces, and be capable of balancing the needs of both small and big forces, as well as the Welsh Language Act and a new behavioural style sift.

Since going live on 24 July 2018, the forces have realised many benefits, including:

  • Team collaboration on ensuring the software helps deliver a focus of improving recruitment across Wales. All staff have an opportunity to support and learn from each other and all made to feel they are part of the solution
  • Information is held on the system in one location as opposed to four and can generate instant data/statistics for analytical purposes. This was previously not available
  • Automation has reduced the need for multiple stages, paperwork and double keying, meaning there is improved efficiency and a better experience for the customer. There are long term cost savings and the time taken to reach assessment level has gone from eight weeks to as little as just two hours.
  • All Wales has one e-platform capable of adapting to multiple ways of use – no matter if being used by one force, two forces, three forces or as an all force model.
  • The system and project have built positive relationships across the four Welsh forces and provided a physical product outcome to All Wales Collaboration for the first time.
  • Improved benefits around Welsh language monitoring, equality monitoring and support
  • An overall consistent and standardised approach to recruitment across Wales’ police forces.

All Wales Deputy Chief Constable Bob Evans said: “This has been an innovative step by the four Welsh forces in Wales and a great success. While the forces have saved considerable time in administration we would hope that the candidates feel more supported and find the process is geared considerably more to their needs than was the case before. It gives candidates real control over their application and the flexibility to be completed when it suits them.

“The four forces have fully recognised the need to work together and despite challenges of integrating existing systems, barriers and hurdles have been quickly overcome by the desire to get this project up and running within three and half months. This shows us what can be done when we share efforts and best practice across four forces”.

Charles Hipps, CEO at Oleeo, added: “We are delighted to support the All Wales project with intelligent talent acquisition software that will help make police recruitment much more seamless across Wales. Policing is such a vital part of any community and it is essential that forces can identify and recruit the best talent to be on the beat as fast as possible. Our intelligent automation is an asset to doing this and we are excited to see early transformation, which will continue to evolve over time in this country.”

Commended by the Association of Chief Police Officers, Oleeo for Police Recruitment is used by over 60% of forces across England and Wales. It is the only solution available to use national application forms and make them configurable to the needs of regional recruitment teams to help ensure forces recruit to reflect the communities they serve.